Digital Marketing
We Can Help You Dominate Nigeria's Digital Landscape with Data-Driven Online Marketing
In a country where over 104 million Nigerians are active internet users, your digital presence determines your business success. Our comprehensive digital marketing services help Lagos and Ibadan businesses capture their share of Nigeria's ₦4.2 trillion digital economy. We don't just create campaigns; we engineer digital experiences that convert browsers into buyers and followers into loyal customers.
Social Media Management & Marketing
Transform your social media presence into a powerful revenue-generating machine. Nigerian consumers spend an average of 3 hours daily on social platforms, making social media marketing essential for business growth. Our social media experts create compelling content strategies that resonate with Nigerian audiences across Lagos, Ibadan, and beyond.
What We Deliver:
- Strategic Channel Management: We optimize your presence on platforms where your Nigerian customers are most active – Instagram, Facebook, Twitter, LinkedIn, and WhatsApp Business
- Content Planning & Creation: Culturally relevant content that speaks to Nigerian values, trends, and preferences, from Nollywood-inspired visuals to locally relevant memes and celebrations
- Community Engagement: Real-time interaction management that builds genuine relationships with your audience, addressing customer inquiries in both English and local languages when appropriate
- Influencer Partnerships: Connections with top Nigerian influencers and content creators who align with your brand values and target dem
- Performance Analytics: Detailed reporting showing how social media engagement translates into website traffic, leads, and sales
Video & Digital Content Production
Capture attention in Nigeria's content-saturated digital space with professional video and multimedia content designed for maximum engagement and shareability. From Lagos corporate headquarters to Ibadan manufacturing facilities, we tell your brand story through compelling visual narratives.
Our Content Production Services:
- Short-Form Video Content: Instagram Reels, TikTok videos, and YouTube Shorts optimized for Nigerian audiences and trending topics
- Branded Video Series: Professional commercial videos, testimonials, and behind-the-scenes content that showcases your company culture and Nigerian roots
- Platform-Specific Content: Tailored content for Instagram Stories, YouTube channel management, TikTok growth strategies, and LinkedIn professional content
- Live Streaming Services: Facebook Live, Instagram Live, and YouTube Live event coverage and product launches
- Animation & Motion Graphics: Eye-catching animated explainer videos and branded graphics that simplify complex business concepts
Display Ads & PPC Campaigns
Maximize your advertising ROI with precisely targeted paid advertising campaigns across Google, Facebook, Instagram, and programmatic networks. Our PPC specialists understand Nigerian market dynamics and optimize campaigns for maximum cost-effectiveness in local currency.
Campaign Management Includes:
- Google Ads Management: Search ads, display network, shopping campaigns, and YouTube advertising targeted to Nigerian keywords and locations
- Facebook & Instagram Advertising: Detailed audience targeting based on Nigerian demographics, interests, and behaviors, with campaigns optimized for Lagos and Ibadan markets
- Programmatic Display Advertising: Automated ad buying across premium Nigerian websites and international platforms frequented by Nigerian users
- Retargeting Campaigns: Re-engage website visitors who didn't convert, using dynamic ads that showcase products they viewed
- Landing Page Optimization: High-converting landing pages designed specifically for Nigerian customers, with local payment options and contact methods
Radio Ad Placement
Reach millions of Nigerian listeners through strategic radio advertising placements across top digital and traditional radio platforms. Radio remains one of Nigeria's most trusted media channels, with 74% of adults listening regularly.
Radio Advertising Services:
- Spot Buying & Scheduling: Secure prime-time slots on popular Nigerian radio stations including Cool FM, Beat FM, Wazobia FM, and city-specific stations in Lagos and Ibadan
- Campaign Production: Professional radio ad creation with native Nigerian voices, local languages, and culturally relevant messaging
- Multi-Station Campaigns: Coordinate campaigns across multiple radio networks for maximum reach and frequency
- Performance Tracking: Monitor campaign effectiveness through call tracking, website analytics, and customer surveys
- Digital Radio Integration: Extend radio campaigns to online streaming platforms and podcast advertising
SEO & SEM Services
Dominate Google search results for high-value Nigerian keywords and capture customers actively searching for your products or services. Our SEO strategies are specifically designed for the Nigerian market, incorporating local search behavior and mobile-first optimization.
Comprehensive SEO Services:
- Local SEO Optimization: Rank #1 for "near me" searches in Lagos, Ibadan, and other Nigerian cities where your customers are located
- Keyword Research & Strategy: Identify high-volume, low-competition Nigerian keywords that your competitors are missing
- Technical SEO Audits: Ensure your website loads quickly on Nigerian internet connections and mobile devices
- Content Marketing: Create valuable, informative content that positions your brand as an industry authority in Nigeria
- Link Building: Secure high-quality backlinks from reputable Nigerian websites, news outlets, and industry publications
- E-commerce SEO: Optimize product pages for shopping-related searches and integrate with Google Shopping for maximum visibility
Email Marketing with Lead Generation
Build profitable customer relationships through strategic email campaigns powered by verified Nigerian email leads. Our email marketing services help you stay connected with customers and drive repeat business.
Email Marketing Solutions:
- Campaign Strategy Development: Create email sequences that guide Nigerian customers through your sales funnel
- Verified Email Lists: Access to segmented databases of Nigerian consumers and businesses, filtered by location, industry, and demographics
- Template Design: Mobile-optimized email templates that display correctly across all devices and email clients
- Automation Setup: Welcome sequences, abandoned cart recovery, birthday campaigns, and re-engagement series
- Performance Analytics: Track open rates, click-through rates, and conversion metrics with detailed Nigerian market benchmarks